A woman-founded Venture Capital firm dedicated to solving sustainability challenges many in their space oversee; approaching solutions from angles most couldn't even conceive.
Buoyant Ventures was founded by a legendary CleanTech pioneer. She sought to directly implement the changes she wanted seen in the VC + clean energy space.
So she left her well-established firm and launched her own firm — dedicated to staying true to her differentiated vision on how best to address climate change.
Together we ideated on what Buoyant meant: Resiliency; Balance; The wholeness + fluidity of water. From which, the Buoyant Ventures' brand + messaging was born.
Built to weather any storm — a brand that embodies the endurance needed to tackle climate change head-on.
Harmony between innovnt-fa and sustainability, between bold actifa and thoughtful strategy.
The wholeness and fluidity of water — adaptable, powerful, and essential to life itself.
Translating the logo + vision into messaging and a website + digital presences to help maximize deal flow.